Leadership / Maxwell Ideas

Leading People: A Guide to Maxwell’s 21 Irrefutable Laws (Part 5)

Think the Law of Gravity, not criminal law…
Apple's "1984" Commercial
I want to apologize to those of you who started the blogging journey with me. I have been so busy with certification, clients, and some personal matters that have kept me distracted from working on the blog or finishing this series on the 21 Irrefutable Laws. The good news is that I have been learning and growing and have even more to share. In celebration of what I’ve learned, I am setting up several Mastermind Groups to work with leaders to take their leadership skills to the next level. Based on the concept introduced in Napoleon Hill’s book Think and Grow Rich"", a Mastermind is a group of people working together in unity to accomplish a worthwhile goal or objective. Think back to the Law of the Inner Circle (#11 in the last post).

The Mastermind groups will all be on Wednesdays from October 5, 2011 thru November 23, 2011. Most will be via teleconference, so geography does not have to be a limit. The schedule and more information can be found here. The sessions are my gift to you, so there is no fee for the groups. There are only three requirements for membership. First, you must register, as group sizes are limited. Second, you must buy John’s book, since it will be the starting point for the discussions. Finally, you must commit to attending at least 6 of the 8 sessions for your group. The group dynamic is what makes the Mastermind valuable. If you don’t attend, everybody in your group loses. If you have questions you can contact me.

Let’s get to the next 3 laws: The Laws of the Picture, Buy-in, and Victory.

#13 – The Law of the Picture – People do what they see.

People want a picture to understand what they are following and why. So, leaders need to have vision. But this law is more than simply about a leader being visionary; they must also provide example. War provides many quick examples of this: men who won’t follow one of their appointed leaders getting up and moving when one of those whom they respect decide to move on. Lee Iacocca is another example of this law in action. His vision and innovation propelled him up the ranks at Ford Motor Company, but Henry Ford II became threatened and fired Iacocca. Meanwhile, Chrysler was having a terrible time of it: a company without a vision and quickly headed to bankruptcy and oblivion. Iacocca came in and quickly established a common vision and focus for the company. He also brought car ideas that Ford rejected, leading to the K-car and the Minivan. Iacocca also put his personal credibility on the line, seeking loan guarantees from Congress to help save Chrysler. The result was that Chrysler experienced a major renaissance in the 1980’s while Ford saw retrenchment.

#14 – The Law of Buy-in – People buy into the leader, then the vision.

In the early 1990’s, Naval Air Systems Command (NAVAIR) was trying to improve its operations and coordinate activities across their six major development centers around the country. Lean and efficient was the name of the game. The biggest problem they had was effectively sharing information so that testing being done in China Lake, CA could be quickly shared with designers in Patuxent River, MD. A bright young Navy Commander, Craig Luigart, had a vision for interconnecting these facilities using the latest advances in information technology, which he had recently studied at the Naval Postgraduate School. Luigart had a vision and was given a platform for pursuing it – budget, staff, resources. But before he got moving in a big way, he first worked carefully with colleagues and his team to create the credibility needed. He worked tirelessly with those whom he sought to support to see what were their needs and their views on technology. Taking this information back to his team, he actively sought to collaborate with his staff and contractors, figuring out how to deliver the immediate needs of NAVAIR while aligning them to his larger vision. The result was the first nationwide internetworking of 18,000 personal computers, both PC and Apple, allowing collaboration through standards. His combination of collaboration, hard work, and powerful vision produced a team that was able to deliver so much value to NAVAIR stakeholders so much quicker than imagined that the Navy used the NAVAIR experience to integrate networks across the Washington, DC area, and eventually across the entire Navy.

#15 – The Law of Victory – Leaders find a way for the team to win.

Speaking of Apple computers, Steve Jobs is an excellent example of a leader employing the Law of Victory. As a young man, he started Apple Computers in 1976 with his partner Steve Wosniak after understanding the power and potential of the personal computer. He aggressively promoted the value of his products, leading to Apple’s first big break when VisiCalc, the first spreadsheet product for a personal computer, was released. As Apple grew, he brought in others, such as John Scully, to do the things he couldn’t do, preferring to stay close to the product development team. He was in charge of the introduction of the Macintosh computer. A falling out led to his being fired from the company he founded. Not deterred, he founded several other companies, including NeXT Computing and Pixar Animation Studios. The latter, purchased from George Lucas who was trying to sell animation-development hardware, was turned into one of the most innovative and profitable animation studios since Walt Disney entered the scene. NeXT Computing, which he started as a rival to Apple, was purchased by Apple in 1998, paving the way for Jobs’ return to Apple, and its transformation into the industry giant it is today. Jobs has consistently attracted others to his causes because he is passionate about delivering quality, form, and function, and doesn’t give up until he achieves his goals.

In our next installment, we will look at The Laws of the Big Mo, Priorities, Sacrifice.

If you would like a complimentary listing of the 21 Irrefutable Laws, please follow this link.

If you want more information about the Mastermind groups I am forming, click here.

Click here to review my post on the Laws of the Lid, Influence, and Process.

Click here to review my post on the Laws of Navigation, Addition, and Solid Ground.

Click here to review my post on the Laws of Respect, Intuition, and Magnetism.

Click here to review my post on the Laws of Connection, Inner Circle, and Empowerment.


One thought on “Leading People: A Guide to Maxwell’s 21 Irrefutable Laws (Part 5)

  1. Pingback: Leading People: A Guide to Maxwell’s 21 Irrefutable Laws (Part 6) « Leading in the 21st Century

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